Compare Email Marketing Services – Find the Best Software

Compare Email Marketing Services

Choosing the right email marketing service that fits you can be a challenge. Instead of signing up for seven different platforms and using them all, we compare email marketing services (all the top rated ones of course) and their features just for you!

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Free Up to 250 Contacts
  •  Versatile Text/SMS Marketing Tool
  • Links to Facebook Ads for Gathering Customer Data, Lookalike Audiences, etc.

Klaviyo Pricing

Klaviyo offers a free plan for up to 250 email subscribers and 50 SMS contacts. Then it becomes $25/month. Their pricing structure can’t be beat because they allow you to pay as you grow. No crazy upfront costs or anything. 
 

Who is Klaviyo Best For?

We recommend Klaviyo for any and all email marketers due to the ease of use, in depth SMS marketing features and their pay as you grow pricing. You can’t go wrong with Klaviyo whether you’re a marketing agency or business of any size.

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Autoresponders
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools

Additional Features

  • Built-In Deliverability System for 98% Deliverability
  •  Built-In Lead Capture Tool
  • MX Cleaner
  • Subscription Billing

Pabbly Pricing

Pabbly is free for up to 100 subscribers, then it becomes $24/month for up to 5,000 subscribers. Similarl to Klaviyo with their pricing structure. 
 

Who is Pabbly Best For?

Pabbly is best for more advanced email marketers as it has very in-depth features suited for more advanced work. They’re known for having a superb delivery rate, ensuring your emails do not get left in your customers spam folders.

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Free Up to 500 Subscribers
  • AI-Powered Email Designer
  • Mobile App
  • Industry Leading Deliverability

AWeber Pricing

AWeber is completely free for up to 500 subscribers unless you would like to start with their Pro option that starts at $16.15/month billed annually ($19.99 billed monthly).
 

Who is Aweber Best For?

AWeber is the perfect platform for email marketing agencies as it boasts advanced insights and reporting to go along with the ability to remove the AWeber branding and market it as your own.

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Free Up to 1,000 Subscribers
  • Interest Groups Targeting
  • Segmentation and Personalization
  • Mobile App

Mailerlite Pricing

Mailerlite offers the bests starter pricing of any platform, offering a free plan for up to 1,000 subscribers and 12,000 emails. Even after that, they only charge $10/month for under 1,000 subscribers and unlimited emails.

 

Who is Mailerlite Best For?

Mailerlite is great for solo entreprenuers and small businesses just getting their feet wet with email marketing. It offers one of the easiest platforms to use along with the friendliest pricing of any platform on the list.

Common Features

  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders
Missing: Drag and Drop Builder

Additional Features

  • Great for Simple, Text Based Emails
  • Simple and Easy Subscriber Management
  • Known for their Exceptional Automation

Convertkit Pricing

Converkit is free for up to 1,000 subscribers, then becomes $41/month for up to 3,000 subscirbers. One of the pricier options on the list but is worth it considering the stand alone features they offer.

 

Who is Convertkit Best For?

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Facebook Ads Creation
  • Automation-Like Sales Funnels
  • Payment Processing Straight from Landing Pages

Get Response Pricing?

 

Who is Get Response Best For?

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Optimizes Emails for Deliverability Based on 30 Parameters

SendX Pricing

 

Who is SendX Best For?

Common Features

  • Drag and Drop Builder
  • Automated Email Sequences
  • Analytics and Reports
  • A/B Split Testing
  • CRM Tools
  • Autoresponders

Additional Features

  • Social Media Post Scheduling
  • Facebook and Instagram Ads Creation
  • Lookalike Audience Integration
  • Google Ads Integration

Mailchimp Pricing

 

Who is Mailchimp Best For?

Best Email Marketing Service for Small Business

As a small business, you’re looking for an email marketing service that’s easy to use, cost effective and has all the necessary features you need to run successful campaigns.

If that accurately describes what you’re looking for, the best email marketing platform you can use is Mailerlite.

Mailerlite is the first email marketing platform we personally started out using and it couldn’t be more perfect for small businesses looking to run simple campaigns.

The ease of use with the drag and drop builder, combined with the free plan for up to 1,000 subscribers makes it a go-to for small businesses.

Best Email Platform for Large Companies

If you’re running email marketing campaigns on a large scale, your go to email marketing service absolutely has to be Klaviyo.

It’s not only easy to use, but the advanced and in-depth features that it boasts are second to none.

Our favorite feature being their SMS and text message marketing. If you haven’t started running text message campaigns, get with the times! 

And while you’re at it, use Klaviyo for your text and SMS campaigns!

On top of that, their customer tracking, data and management is second to none.

Klaviyo was made to cater to large companies.

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